Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry.
Episodes
Thursday Mar 30, 2017
Thursday Mar 30, 2017
Pragmatic Marketing instructor Mark Stiving is joined by world-renowned pricing expert Ron Baker. The founder of VeraSage Institute, a think-tank for professional-knowledge firms, Ron has been helping professionals learn how to create and capture more value. Mark and Ron discuss a range of pricing topics, including how to price professional services (hint: it's NOT by the hour).
Connect with Ron Baker on LinkedIn. If you have a topic you’d like us to tackle in an episode of Pragmatic Live, send us a note at experts@pragmaticmarketing.com.