Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry.
Episodes
Thursday Dec 22, 2016
Thursday Dec 22, 2016
The alignment between sales and marketing is one of the most critical components of successful revenue growth. But far too often, the relationship more closely resembles Athens and Sparta than a happy marriage. In this podcast, Bertrand Hazard, vice president of marketing for TrustRadius, shares his insights into why alignment is critical, how to tell if you’re out of synch and what you can do to get the relationship back on track and delivering more revenue. Along the way he shares some great tips and case studies. Listen now!
Got an idea for an upcoming podcast? Email us at: experts@pragmaticmarketing.com.