Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry. Make sure to check out our sister podcasts: Design Chats–Discussions with design leaders, design practitioners and industry experts on how to grow the strategic impact of design. designchats.podbean.com Data Chats–Conversations on data science and all things data every other week. ds30.podbean.com
Episodes
Thursday Jul 14, 2016
Beta Testing 101 - Part II
Thursday Jul 14, 2016
Thursday Jul 14, 2016
Centercode’s director of marketing , Emily Hossellman, is welcomed back to share even more effective strategies for beta test management. You’ll learn how data collected during beta testing can help with different elements of your product, from dev to QA to support to marketing. Emily also discusses how you can use beta testing to make data-driven decisions and integrate the voice of the customer throughout the product development lifecycle.
Find detailed resources on beta testing on Centercode’s website.
Got a question or feedback? We’d love to hear from you! Email us at experts@pragmaticmarketing.com.
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