Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry. Make sure to check out our sister podcasts: Design Chats–Discussions with design leaders, design practitioners and industry experts on how to grow the strategic impact of design. designchats.podbean.com Data Chats–Conversations on data science and all things data every other week. ds30.podbean.com
Episodes
Thursday Aug 04, 2016
Blurring the Lines Between Product and Brand
Thursday Aug 04, 2016
Thursday Aug 04, 2016
As the lines between product and brand become increasingly blurred, our guests discuss why—at least in terms of the user experience—it makes sense to build your company brand into the product from the outset. Join Robert Wallace, executive vice president of marketing at Tallwave and Jesus Ramirez, vice president of product at Tallwave, as they talk through the challenges product management and marketing pros face in building an appropriate product tone that resonates with customers.