Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry. Make sure to check out our sister podcasts: Design Chats–Discussions with design leaders, design practitioners and industry experts on how to grow the strategic impact of design. designchats.podbean.com Data Chats–Conversations on data science and all things data every other week. ds30.podbean.com
Episodes
Friday Aug 03, 2018
Pricing Approach: 2018 Pragmatic Marketing Annual Survey
Friday Aug 03, 2018
Friday Aug 03, 2018
With 1,700 respondants from around the world, the 2018 Pragmatic Marketing annual survey gives incredible insight into relevant topics facing the product community today.
In this episode of the Pragmatic Podcast, our vice president of marketing, Rebecca Kalogeris, is joined by Pragmatic Marketing Instructor and pricing guru, Mark Stiving, as they discuss the survey results and the pricing approach that enterprise and technology companies are taking in 2018.
Would you like a copy of 2018 Pragmatic Marketing annual survey? Click here!