Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry. Make sure to check out our sister podcasts: Design Chats–Discussions with design leaders, design practitioners and industry experts on how to grow the strategic impact of design. designchats.podbean.com Data Chats–Conversations on data science and all things data every other week. ds30.podbean.com
Episodes
Tuesday Nov 20, 2018
Using Competitive Intelligence to Ensure a Successful Product Launch
Tuesday Nov 20, 2018
Tuesday Nov 20, 2018
How often are you using competitive intelligence in your product launch? Just at the beginning? Sprinkled throughout the process? Just at the end, right before you launch? How are you using competitive analysis?
Listen to our recent webinar and join, Ellie Mirman, CMO of Crayon, and Bryan Dunn, VP of Product at Crayon, as they discuss how to use competitive intelligence to identify value and correctly position your new product in the market.