Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry.
Episodes
Nov 2, 2017
Nov 2, 2017
44 min
The product team is often responsible for a company’s competitive intelligence efforts. But because it is only one of that team’s roles—and one that isn’t always fully funded—it can feel like a reactive rather than strategic exercise.
Alan Armstrong, founder and CEO of Eigenworks, discusses how he and his team have translated agile techniques for use in the competitive-intelligence area.