Pragmatic Live’s Product Chat is a podcast focused on tackling the biggest challenges facing today‘s product management, product marketing, and other market and data-driven professionals with some of the best minds in the industry.
Episodes
Friday Aug 11, 2023
Friday Aug 11, 2023
“Pricing fences are the implementation methodology around how we do price segmentation,” Mark Stiving
In this episode of Pragmatic Product Chat, host Rebecca Kalogeris and pricing expert Mark Stiving, founder of Impact Pricing, explore the multifaceted concept of pricing fences. Together, they delve into the importance, practical application, and nuances of pricing fences.
Key Takeaways:
- Understand the role of pricing fences in implementing price segmentation
- Learn how pricing fences can be applied in different scenarios
- Discover the underlying principles, various methodologies, and real-world applications
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Ready to dive deeper into pricing strategies? Pragmatic's Pricing Course (PRICE) offers hands-on lessons in value-based pricing, subscription models, market differentiation, and more. In just 7.5 hours, you'll gain the skills to align pricing with your corporate strategy, optimize revenue, and outpace the competition. Don't miss this opportunity to learn from the experts.